3 million Logics and counting

Ideal Boilers has just taken its three-millionth Logic boiler off the production line, marking more than a decade for the brand’s best-selling product. The boiler was produced at its factory in Hull.

The milestone has been reached after a landmark year for Ideal Boilers, which saw more than 450,000 domestic boilers sold in the UK and ROI markets.

The Logic range and production process were also instrumental in securing a second Queen’s Award win for Ideal Boilers during 2019 – in the innovation category – as well as receiving Good Housekeeping Reader Recommended status for the third year running.

Launched in 2009, the Logic range quickly became Ideal’s best-seller and includes the Logic, Logic + and Logic Max, each with a variety of bespoke features to suit various budgets. The range is also available in heat-only, combi and system formats to meet the needs of any home.

Shaun Edwards, CEO at Groupe Atlantic, the parent company of Ideal Boilers, says: “This milestone follows an incredibly successful 2019 for Ideal Boilers. We’ve increased our market share to more than 25% by adopting new techniques, increasing efficiency on our production line, and demonstrating our ongoing commitment to innovation – all of which mean we consistently deliver the quality our customers expect.

“In the process, we’ve strengthened our teams with more local talent and we’ve more than tripled our overall manufacturing output, all without increasing the footprint of the business. We’re incredibly proud of what we’ve achieved in the last 12 months and look forward to building on this in 2020.”

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