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With the aim of making it easier for its customers to find an installer, Mutlipanel, a specialist in waterproof decorative wall panels for bathrooms, is launching a free-to-join scheme and an online directory. Also planned are improved availability of product literature, samples and technical updates, together with a range of other incentives, which the company hopes will encourage installers to keep recommending Multipanel products to customers.
The scheme will initially be promoted November through the company’s nationwide network of over 4500 trade and retail customer outlets, and through social media and direct marketing campaigns. As an added incentive to join, the first 200 installers to sign up to the scheme will receive a free Multipanel suction lifter to help with installations.
“Because Multipanel is not sold directly to the public, we have to work hard to keep our product front of mind with home owners considering a bathroom renovation,” says Sales Director, Gary Matthews. “With this new initiative, we are thinking about how we can also support and provide benefits to the installer community, whose importance in selling the idea of Multipanel to customers cannot be overstated.”
To register, installers simply need to sign up online at www.multipanel.co.uk/installersignup